ISSN 1995 - 1248
Developing competitive advantages of entrepreneurial structures
A.A. Gorbunov Ye.V. Pesotskaya A.Kh. Khakimov |
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gorbunov39@bk.ru epes@mail.ru nsr12@mail.ru |
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Head of the Department of Economics and Management, Smolny Institute of the Russian Academy of Sciences, Doctor of Economics, professor, member of the Russian Academy of Natural Sciences professor, the Department of Economics and Management in Service Sector, St. Petersburg State University of Economics, Doctor of Economics, professor doctorate student, St. Petersburg State University of Economics, PhD in Economics |
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St. Petersburg St. Petersburg St. Petersburg |
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Keywords: |
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We reveal the competitive nature of entrepreneurship and the process of competitive advantages development. We describe the mechanisms of forming competitive advantages of high and low order and show the structure of competitive environment. Special attention is paid to innovation factors being the determinants of competitive advantages of entrepreneurial structures. We look at the opportunities for horizontal, vertical and informational product differentiation as the basis for competitive advantages development as well as for consolidation of current competitive advantages of businesses. |