ISSN 1995 - 1248
Fractal Structure of Russian Retail
Valentin Mokin Tatyana Stepanova |
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movn@list.ru stepanida1983@inbox.ru |
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– professor of the Department of Company Economics and Pricing of St. Petersburg State University of Trade and Economics, Doctor of Economics senior teacher of the Department of Company Economics and Pricing of St. Petersburg Institute of Trade and Economics |
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St. Petersburg St. Petersburg |
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The process of forming fractal structures within integration-disintegration process of trade corporations is considered. The basic principles of action of fractal business units and specifics of their formation in modern retail are described. We research key factors determining fractal structure of business processes.
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